RubyWorld Conference 2010

2010 9/6 (Mon) - 7 (Tue)


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RubyWorld Conference 2010 Prospectus

In his “chasm theory,” Geoffrey A. Moore classifies users’ responses to new technology into five main segments. “Innovators” are always the first to jump at such technology; “early adopters” follow in the hopes of enhancing their competitive edge with new technology; the “early majority” begins to consider adopting such technology by seeking to emulate the success of early adopters; the conservative “late majority” finally follows suit; but “laggards” still detest the new technology and rarely adopt it.

In this technology adoption lifecycle, there is a deep and wide gap between the “early adopters” and the “early majority,” which Moore refers to as a “chasm.” In the history of information technology, numerous new technologies and programming languages have been created, but most of them were not able to cross the “chasm” and they were forgotten, no matter how innovative they were or how much potential they had.

With its development beginning in 1993, Ruby was officially released in 1995, the same year as Java, which is now one of the most frequently used programming languages today. However, Ruby has long remained known only among innovators and early adopters.

More recently, however, things have begun to change: in technologically-advanced regions such as Silicon Valley, the use of Ruby is taken completely for granted, and engineers are now choosing Ruby “because venture capitalists encourage them to use it to make their businesses more competitive,” while in the past such engineers chose Ruby simply because “they preferred it”. This means that Ruby has finally crossed the “chasm.”

As Ruby finds an increasingly broader user base, the scope of its application and that of its related technologies is growing rapidly—from web applications to a diverse range of areas, including mobile phones and super computers. It is safe to say that Ruby has established a wide world of its own. We deliberately chose to understanding Ruby’s “ecosystem” as the theme for this second RubyWorld Conference.

It is my sincere wish that this unique event will help to promote Ruby to new segments, by being great place to share each party’s standing point, thinking and background, and to exchange information about various Ruby related technologies.

Yukihiro Matsumoto
Chairman, Ruby Association LLC

RubyWorld Confernece 2010 Exective Committee


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